University Libraries Promotion and Tenure Recognition

Arpan Shailesh Yagnik Associate Professor of Advertising

Book Title: Communication for Development: Theory and Practice for Empowerment and Social Justice

Author: Srinivas Melkote & H. Leslie Steeves

Selection Statement:

My adviser, Dr. Srinivas Melkote, had begun working on the third edition of this book when I joined as a doctoral student. He freely invited and engaged me in rich one-on-one conversations about empowerment, social justice, equality, and directed change. These conversations inspired me immensely and contributed to the substantial expansion of my intellectual horizon. I am thankful to him and this book project for its lasting significance on my professional and personal journey.


Year: 2021